A big part of the update is Alexa+, which Amazon describes as a more natural, conversation-driven way to discover content. Viewers can ask for shows similar to ones they’ve already watched, request family-friendly picks, or search by actor. Results appear across major platforms including Prime Video, Netflix, and HBO Max.
Alexa+ also acts as a companion while watching. It can provide actor details, filming locations, soundtrack information, or trivia without needing to look away from the screen. Sports fans get real-time updates, stats, and highlights on demand. Another useful feature is scene-based search, letting users jump to specific moments in movies and, soon, TV shows.
Outside of entertainment, Alexa+ ties into smart home features, handling tasks like pulling up doorbell camera feeds or browsing photo libraries on the TV.